That seems laughable now, as brand-to-consumer communications have become ultra-targeted—and customers have even grown to expect that brands know their customers and ... And knowing who your customers ...

Customers now want more from an application than just information or entertainment. What they really want is to build a long-term relationship with your organization – and a mobile app is one ...

As business leaders, we typically focus on products (which are important), but we often forget a crucial part: the customer's ...

But what if I told you people do know what they want. Then I imagine your world would change completely. Marketing would be a seat of power and you could then talk to customers and help engineering ...

The secret sauce for many family businesses is closeness to their customers, and excellent service can often be the key differentiator in a competitive market. Jeff Hopkins is co-founder of ...

Read Time: 7 Minutes At the end of 2021, a stricter set of Know Your Customer (KYC ... But by taking the time to get to know clients, advisors can improve how they do business.