That's according to a survey conducted by Madison Logic and Harris Poll of 300 marketing decision-makers (director level or higher) in the United States. An infographic (below) covers key findings ...

How can you boost the effectiveness of your email marketing efforts? A few good starting points are to focus on ensuring email deliverability, improving open rates, reducing unsubscribes, and ...

Chennai-based startup Zoho's chief scientist, Sridhar Vembhu, recently took to X (formerly Twitter) to share his thoughts on ...