Ferrari said the price hikes would apply to all models except the 296, SF90, and Roma, and to those imported after April 2.

American buyers of Ferrari’s (RACE) luxury vehicles will soon have to pay higher prices, as the Italian automaker looks to offset the burden of President Donald Trump’s tariffs.

Formula 1’s most decorated driver Lewis Hamilton shocked the grid at the beginning of the 2024 season, announcing he would be swapping Mercedes for the Scuderia in pursuit of his record-breaking seventh WDC title. It was a bold move, to say the least. But one with objectives outside of the grid, in mind.

Luxury brand Richard Mille have revealed an all-new Ferrari watch that will cost an astonishing $1.5 million. The new Richard Mille RM 43-01 Tourbillon Split-Seconds Chronograph Ferrari is their second Ferrari-themed watch, following the UP-01 in 2022.

For its first watch partnership with Ferrari in 2022, watchmaker Richard Mille created the stunning, 1.75-mm thin UP-01. While the UP shocked FBO lounges worldwide with its wafer-like profile, the timepiece’s automotive aspect was limited to the Prancing Horse logo on the corner of the face.

Ferrari buyers are now under 40 years old. Entry-level Ferrari Roma starts at $250,000 USD, with limited availability. Strict production cap of