By stimulating certain cones with extreme precision, scientists can help humans perceive a new color that defies all comparisons.

Using an experimental technique called "Oz," researchers stimulated the human retina such that people saw a brand-new color.

Most people see a particular range of colors based on the cones in their eyes. Some, sadly, have one variety or other of ...

Is color real? Does everyone see the same color green? How many colors can the human eye see? Color helps us to remember objects, influences our purchases and affects our ...

Researchers isolated one kind of cone in the eye and aimed lasers at it to allow subjects to see a super vibrant teal shade ...

Using lasers, doctors can alter cornea pigments. The FDA doesn't regulate this growing practice — is it worth it?

Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain ...

Black Mirror, eat your heart out. Researchers have apparently just figured out how to make people see a color completely new to humanity. Scientists at the University of California, Berkeley ...

Dogs see differently than humans. The reason lies within the eye. In the eye are light receptors called cones and rods. Cones help us distinguish different colors, while rods help us see in dim light.