Everlast is expanding its business by betting big on strategic, and often unexpected, partnerships with luxury brands such as Saint Laurent and Gen Z favorites like Urban Outfitters. Though the ...

At least that's what I like to tell myself. So obviously my curiosity was aroused when I heard that PIQ and Everlast had teamed up to combine two of my favorite things: data and boxing.

NEW YORK--(BUSINESS WIRE)--Everlast, the preeminent brand in boxing since 1910 and the world’s leading manufacturer and licensor of boxing, MMA, and fitness equipment, has unveiled the new class ...