In an elaborate marketing campaign this month, Duolingo seemingly killed its viral green owl mascot in every country but one. "Duo, our owl, faked his death in every single market that we had ...

"Who ever runs Duolingo’s socials needs a raise," an X user demanded. Scores online poked fun at the new icon: "Duolingo went ...

The owl mascot for Pittsburgh-based Duolingo is not dead after all, according to social media posts by the organization. At least two posts appeared on the company's social media accounts on ...

On today’s episode of completely unexpected moves in the tech world, the Duolingo owl has mysteriously died. The popular language-learning platform announced on February 11, 2025, that its icon ...

Duo the Owl, Duolingo's make-believe mascot, is alive. The language-learning app announced on Monday that the mascot had faked his death. Duolingo announced two weeks ago that the mascot was ...

The nagging goes beyond email subject lines and push notifications; inactive users might look down at their phones to find that the Duolingo app icon suddenly depicts a sadder and older version of ...

At least it did until, in a masterstroke of shock marketing, Duolingo “killed” its own mascot earlier this month. The campaign, which began with a simple app icon change and rapidly escalated ...