Seraj Bharwani is the Chief Strategy Officer at illumin, responsible for advancing the state of AI-enabled media and ...

Are you implementing influencer marketing as the strategic core of your consumer journey or still treating it as just another ...

AnalyticsIQ, a provider of predictive people-based data, today launched ChannelIQ providing actionable insight into consumer marketing channel preferences. ChannelIQ is a suite of data covering ...

SAN DIEGO--(BUSINESS WIRE)--Daasity, the comprehensive, customizable, and extensible ELT+ data solution built for omnichannel consumer ... of ad and marketing channels. Additionally, merchants ...

This expansion and new addition to AnalyticsIQ’s comprehensive suite of predictive data solutions provides reliable and actionable insight into consumer marketing channel preferences, giving brands ...

Guide The New Economics of Enterprise Support Smarter support. Happier customers. Lower costs. (Yes, you can have all three.) Read now Research Report The Next Wave of DXPs—And How to Find the ...

Along with leveraging the SoundCommerce-Cordial partnership to better integrate marketing operations, Pacsun has been active in consumer-facing channels. It was an early adopter of TikTok and has ...

follow-the-consumer mindset, says Kristen Vayda-Dreitlein, head of omnichannel, type 1 diabetes, at Sanofi. “Better targeting results in a need for less in the way of mass-marketing channels, and ...

When people see the speed at which I've grown my direct-to-consumer coffee company over ... Here are the three marketing channels we rely on most, the unique opportunity each has given us for ...

Consumer Product Events, celebrates its second year with judges from the worlds of television production, advertising, fashion, infomercials, omni-channel marketing, licensing and inventions ...

Chris Capossela, who was previously responsible for marketing Microsoft's Office and productivity software products, was named senior vice president of the Consumer Channels Group. He will also ...