Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a ...

Later, the single Nike stripe became the company logo, and this logo has become the signature logo of Nike's entire brand of sports apparel. Good logos are critical for a business, as they ...

Johnson & Johnson is replacing its instantly recognizable logo that’s been in use for 135 years. Gone is the cursive, which was based off the handwritten signature of company co-founder James ...