Logos aren’t just there to look pretty or to label your brand; they should be designed purposefully, with meaning behind each ...

If you're brand-new to logo design (or you need a simple logo fast), it may be worth exploring logo generators. These will build a logo based on key information about your business. While these ...

Max, the Warner Bros. Discovery streaming service, launched a new black-and-white color palette that evokes the same ...

Peter Gratton, M.A.P.P., Ph.D., is a New Orleans-based editor and professor with over 20 years of experience in investing, risk management, and public policy. Peter began covering markets at ...

While your business's brand is abstract, your brand identity is material. Brand identity takes the form of physical (also digital) goods, such as stationery, brochures, books, signage, apparel, and ...

Freelancers, social media creators, and anyone looking to make branding quickly and easily should check out Looka.

Monogram logos, which feature stylized initials or letters, are among the most iconic and memorable types of branding. They ...

“It’s quite simply the foundation of your business,” she said. “Some people think that their brand starts and finishes with ...

Weleda has unveiled a rebrand with a new logo and updated modern look. It is the first update to the design of the Swiss natural brand in its 100-year history. “Our brand identity is now more modern, ...