And their logos? Those are different, too. Given the confusion surrounding the announcement, Alphabet's visual identity plays a vital role helping people understand the differences between the two ...

And while it went mostly unnoticed at the time, that Google was written exactly like the new logo. open image in gallery At the time, some noticed and speculated that the Alphabet website’s ...

Google is refining its famous logo as it prepares to become a part of a new holding company called Alphabet. The revised design unveiled Tuesday features the same mix of blue, red, yellow and ...