The QR code was developed in the early 2000s but spiked in popularity during the COVID-19 pandemic as a way to reduce ...

The report finds that 95% of businesses gather valuable first-party data through QR codes (we don't mean personally ...

First-party data is the new gold—With third-party cookies on their deathbed, QR codes offer a transparent way to understand customer behavior at each interaction level. 95% of businesses confirm ...