News

Disney bought the last outstanding stake in Hulu it did not own; here’s what changes might come to the platform now that ...
Disney’s successful year in streaming was fueled partly by strong content but also by its new single-app bundling strategy Adding Hulu content to the Disney+ app has significantly increased ...
The long and winding road of Hulu, which started out as a joint venture of NBC and Fox, has now concluded with Disney ...
Licensed cable network shows play a crucial role in Hulu’s strategy, especially since the platform heavily relies on such content. Notably, Hulu is the exclusive broadcaster of most FX titles ...
Iger said that in "startup" mode, the company's strategy was to "flood" Disney+ and Hulu "with as much content as possible to achieve as much subscriber growth as possible." But now, as the ...
The Disney+ Hulu unified app will launch in beta next ... This comes at a time when Disney has been stumbling with its content strategy amidst Iger's massive cost-cutting spree.
The platform’s content strategy emphasizes both original productions ... universal themes while maintaining cultural specificity. Hulu’s decision to feature this film prominently in their ...