Crocs made cultural resurgence driven by personalization and celebrity partnerships. But its acquisition of HeyDude could ...
In recent years Crocs have become a Gen Z fashion staple, in spite of both aesthetic and environmental concerns about the ...
The company is marketing HEYDUDE more aggressively via TikTok and celebrity endorsements. These moves are helping the company to hit higher ASPs and full-price sales, but operating margins are also ...
Fundamentally speaking, the last three years have been a good time for shareholders of Crocs. Revenue has jumped from $3.56 billion in 2022 to $4.10 billion in 2024. Growth has come as a result of ...